As event planners, we have our own unique holiday wish lists filled with items to stock our tool belts. Here’s a look at what an event planner might ask for this holiday season to help make their jobs a little easier. 1. Event planners are type-A people. There’s no other way around it. If you […]
When the FLIRT team sits down to brainstorm for an event or campaign, we try to understand every aspect of the project from the audience’s point of view. This process requires a lot of critical thinking and collaboration to arrive at the perfect conclusion. But there’s a tool called laddering that event marketers can use […]
It’s time to shake things up. We have to spend a lot of time brainstorming ideas to create events that will wow our clients. But how can we produce our most creatively inspired events if our methods of eliciting creativity are, well, not very creative? FLIRT realizes the value of fostering creative attitudes, which is […]
Culture is the backbone propping up everything we do in event marketing. Each year we are tasked with creating new, exciting and unique events for our clients that take them forward, but we can’t do that without understanding culture, both in and outside the industry. It’s our jobs to know what’s on its way, what’s […]
It’s easy to get bogged down beneath the endless to-do list throughout the work day, leaving little time to connect with the outside world. And with so much information flooding the news cycle each minute, it’s nearly impossible to keep up. But in our industry, staying informed is necessary in order to have informed conversations […]