Category: What We’re Seeing

Authenticity in a Time of Influencer Advertising

Currently, more and more businesses are turning to influencer marketing, marketing through a public figure with a large Instagram following, instead of advertising directly to their target audience. This new wave of marketing relies on companies paying influencers to promote their products on their personal Instagram feed, with the hopes that the influencer’s large following […]

Six Start Ups that are Changing the Game in 2017

We’re living in an age of disruptive business. First, Uber changed the way drive, then AirBnB changed the way we travel. Now, these six start-ups are breaking through in their respective industries with innovative solutions to our everyday needs. From digital pill bottles to self-brewing beer machines, these futuristic inventions are bridging the gap between […]

The Language of the Internet Has Come of Age

Learning to code HTML is like learning a new language. It’s riddled with new vocabulary, sentence structures, rules, and exceptions. Even the most proficient programmers need a point of reference every once and a while. That’s why we’re loving this HTML cheat sheet courtesy of digital.com. It lists all HTML tags and includes their definition, […]